Illustration of rating clothing brands

Rate A Clothing Brand

Illustration of rating clothing brands

Rate A Clothing Brand

Rate a clothing brand on their environmental practices.

Understanding the environmental practices of a clothing brand helps people make sustainable buying choices.

  • Internet access
  • Paper and a pen or a Google Doc for taking notes
Tags from clothing (© 2021 Let’s Talk Science)
Tags from clothing (© 2021 Let’s Talk Science)

When it comes to shopping for clothing there are so many brands to choose from that it can be overwhelming. Think about what brands you love or ones you would like to find out more about.

Will you pick a small, local brand or a large company? Will you pick a brand that operates just in Canada or worldwide?

Once you have picked a brand that interests you, make sure they have a good, detailed website. This will help you get the information you need for your rating. 

Microfibres, carbon emissions and waste (©2021 Let’s Talk Science)
Microfibres, carbon emissions and waste (©2021 Let’s Talk Science)

Think about what specific criteria you will rate your clothing brand on. Some options could be :

  • Water pollution
  • Carbon emissions
  • Microfibre pollution
  • Chemical use/disposal
  • Textile waste
  • Energy use 

If you want to take things a step further, you could also rate your brand on their treatment of employees, animals and consumers. 

Step 3-get information
Hands typing on a keyboard (©2021 Let’s Talk Science)

Research is a critical step for this action. Think about how you will get the information you need to rate your brand based on the criteria you selected.

The website of the brand you are rating should have information on their environmental practices. It should also provide the Industry Standards they comply with.

Next, you could look at other clothing brands who have similar policies to see how your brand compares.

Note: when you are researching, remember to think about where you are getting your information from. Is your source credible? Can you find another source to confirm that information? Are there any biases that might be present from a certain source? 

Also think about how you will cite your sources to avoid plagiarism.

Step 3-further research
Hands typing on a keyboard with magnifying glass (©2021 Let’s Talk Science)

In your research you may discover that it is difficult to find information about your brand. If this is the case, think about what this means about the brand?

How might the lack of information affect your rating?

Look to see if there are any articles about this brand to see if you can get any information on this lack of transparency. 

Step 4-organize information
Various rating systems (©2021 Let’s Talk Science)

Once you have your criteria and your information, you may want to organise your information into categories. This will make it easier to read.

You should also choose how you will rate each topic. Will it be on a scale of 1-10? 1-5? Will you just use a traffic light system? There are many options so pick which one you feel represents your information best. 

Step 5-present information
Ratings could be presented on paper or digitally (©2021 Let’s Talk Science)

How you display your information is an important part of creating a successful rating. To present your information you could:

  • Write a report
  • Create an infographic
  • Make a chart
  • Create a website
  • Use a survey maker 

This is a great way to show your creativity so pick a format that you love! 

Step 6-share your rating
Ratings could be shared with friends and others (©2021 Let’s Talk Science)

It is important to share your rating with friends and family. This way others can learn about how to buy sustainable clothing. Think about how you could share your rating on social media or send it to your classmates.

You could also do this activity with a group of friends and start your own database of clothing brand ratings.  

  • Compare your rating to a rating from an organization such as Good on You. How did yours compare?
  • Do you know someone with their own fashion brand? Get them to add it to the Good on You database.
  • Rate the same brand as a classmate. How do your ratings compare? How are they similar/different?