Skip to main content

Bill Butler

Business Owner
Oil Filtrations Solutions Ltd.
Bill Butler
Bill Butler
Location Born
Location Now
Education Pathway

My company installs oil filtration systems on all types of diesel engines.

About me

I was born/grew up in: I was born in Toronto, ON, moved to central NL when I was 7 years old.

I now live in: Conception Bay South, NL

I completed my training/education at:   I have a Bachelor of Arts) (Economic Geography) and Bachelor of Science (Geographic Information Systems) both from Memorial University of Newfoundland

What I do at work

I am the owner of Oil Filtration Solutions Ltd. As the only employee, I complete a variety of tasks. These vary from day to day. Most of my tasks include generating new business. I do this through marketing and direct sales calls/email as well as in person meetings. I also am responsible for shipping and receiving, and accounting. I perform installations of our oil recycling technology on Diesel engines. I also install it on heavy duty equipment including marine vessels, road building equipment, and forestry equipment.

My career path is

I didn’t know what I wanted to do career wise when I started university. I enjoyed geography. After taking a couple of courses, I got really interested in Economic Geography. Later I became interested in Geographic Information Systems (GIS). After completing a Bachelor of Arts, I decided to complete a BSc. Together these formed the basis of a career in Marketing and Advertising. Later I left this job to start my own business. At the start, it was difficult introducing a new technology into a new market. However, I overcame these challenges them with perseverance and some patience.

I am motivated by

I enjoy speaking to my customers to hear how well the technology works. I love hearing how well it helps improve their bottom line and economic viability.

How I affect peoples’ lives

The Generation 2 Filtration (G2F) oil recycling technology reduces the amount of hazardous lubrication and hydraulic oils need in equipment. Because less is needed, less has to be stored or transported. This reduces the chances of spills. The G2F technology removes ultra-fine contamination from these oils. It also removes water if it enters the oil while in use. Basically, the G2F recycles the oil that is being used by the machinery while the machinery is in action.

My job is rewarding because the technology has made a huge reduction in the use and disposal of lubricating and hydraulic oil in our province. This technology is helping the environment. It is also saving my customers a lot of money.

Outside of work I

I sing and play guitar for friends and family. I was a Cub/Scout leader for 7 years and a member of the Kiwanis club. As I am self-employed, I find my free time is limited so I had to discontinue my volunteering. I enjoy most outdoor sports and activities including walking my dog, ice jockey, hiking and mountain bike riding.

My advice to others

Self-employment can be tough, especially if it is a new business. Do your research. Talk to professionals and do not give up when the chips are down.

When I was a student, I enjoyed:
  • Geography
  • History
  • Literature & Language Arts
  • Science
  • Technology
  • Computer Science
  • Music
When I was a student, I would have described myself as someone who:
  • Brought people together
  • Liked helping people
  • Played on a sports team
  • Was motivated by success
  • Wanted to be in charge
  • Liked being given free range to explore my ideas
  • Wasn't sure what I wanted to do

Related Topics

Explore Career Profiles

  • Areej Riaz headshot

    Areej Riaz

    Operations Manager

    I work with individuals and organizations on programs that help address climate change.
  • Kevin Stone working on a metal sculpture

    Kevin Stone (he/him)

    Metal Sculpture Artist

    I design and build metal sculptures.
  • Collette Garland Headshot

    Collette Garland (she/her)

    Adult Education Instructor (Microsoft Office Suite)

    I teach the Microsoft Suite Software to adult students.
  • Kyle Brennan Shàwinipinesì Headshot

    Kyle Brennan Shàwinipinesì (he/him)

    Senior Lead for Indigenous Entrepreneurship

    I support Indigenous Entrepreneurship by sharing and educating on the benefits of using technology to support their business.
  • Vanessa Raponi with multicolored umbrella

    Vanessa Raponi (she/her)

    Manager, Manufacturing and Engineering; Founder, EngiQueers Canada

    I oversee manufacturing in Europe and Mexico, where we make millions of toys a year!
  • Celina Wolki headshot

    Celina Wolki

    Researcher, Community Leader, and Regional Coordinator

    I research food prices in northern communities and am involved in local projects to make sure every member of my community has access to food.
  • Sarah Vaselenak

    Sarah Vaselenak

    Health Economist

    My work helps determine whether Canadians will be able to access a new medicine or not.
  • Andre Boysen presenting onstage at TEDx Kelowna

    Andre Boysen

    Chief Identity Officer

    Our company is on a quest to make the internet easier for everyone by getting rid of passwords and making it easier to prove who you are when you need to.
  • Portrait de Anne-Marie Mulumba

    Anne-Marie Mulumba

    User Experience Research Consultant

    I work with organizations to help them better understand their customers and users of their products, so we can improve that experience for them.
  • Close up Businessman using calculator and cell phone for do math finance on wooden desk in office and business working background

    Petter Wiberg (he/him)

    Managing Director

    I use my math and computer science background in the financial industry.
  • Melanie Nadeau headshot

    Melanie Nadeau

    Chief Executive Officer

    I lead the vision and strategy for the Centre for Ocean Ventures and Entrepreneurship (COVE).
  • Sarah Eaton headshot

    Sarah Jane Eaton


    I lead a team that is responsible for licensing small modular reactors.
  • Portrait de Devon Hardy

    Devon Hardy (she/her/elle)

    Program Director

    I run a non-profit program that supports environmental sustainability in the arts.
  • Sergio Eduardo de Ilzarbe headshot

    Sergio Eduardo de Ilzarbe

    Chartered Financial Analyst

    I help small companies grow their business and succeed in the marketplace.
  • Pamela Power photo taken outside in winter with trees in background

    Pamela Power (she/her)

    Water Resources Specialist

    I provide technical review of projects that may affect water resources to ensure your community’s rights and interests are being considered and protected.
  • Delia Warren headshot

    Delia Warren (she/her)

    Lead Renewables Consultant

    I help companies get involved in the offshore wind energy sector.
  • Samantha Yammine

    Samantha Yammine (she/her)

    Science Communicator

    I create and share engaging science content on social media.
  • Darren Casimir headshot

    Darren Casimir (he/him)

    Senior Account Manager

    I sell used rental cars to car dealerships and purchase new vehicles for our rental fleet.
  • Christy Hipel headshot

    Christy Hipel

    Account Solutions (Sales)

    I contact potential clients to help them understand how we can help them address their environmental problems.
  • Justin Rotman headshot

    Justin Rotman

    Founder & CEO

    I help to determine business strategy and lead our team to serve our customers and build our product.